ChatGPT Launches Business Agent Feature to Represent Brands

Shenchao TechFlow reported on November 11 that, according to The Verge, OpenAI has launched a beta feature for business agents in ChatGPT, allowing users to chat with agents representing brands, learn about company products, and compare different goods. The feature is initially available to eligible e-commerce and online service businesses in the United States.

When a business that has created an agent appears in a ChatGPT response, users can enter a conversation with that agent and continue asking questions. Businesses can set agent instructions and provide business context; these conversations are clearly labeled and kept separate from users’ main ChatGPT conversations.

Businesses can also claim and verify their organizations through Business Hub, view how they are mentioned in ChatGPT responses, and see key discovery topics.

Source: Shenchao TechFlow